LOL Surprise: Winter Disco

In honor of the upcoming L.O.L. Surprise: Winter Disco movie, MGA Toys hosted a winter disco-themed pop up at The Grove in Los Angeles in October 2019. Fans of the toys were invited to come get glammed up at the face painting stations, grab a paper doll version of the character’s outfits, and take photos at the Winter Disco and Snow Globe photo ops.

As a special surprise, Tahani Anderson and Mykal-Michelle Harris - the stars of the movie and the L.O.L. Surprise YouTube channel - came to do an exclusive product unboxing and introduce the first ever screening of the movie trailer. After the show ended, guests were able to meet the stars and take photos with them onstage.

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Over the 5 hour event, there were:

  • 1,162 Attendees

  • 21,000+ Onsite Impressions

  • 164 Attendees During the Product Unboxing

  • 686 Photos Taken in the Photo Booths

  • 778 L.O.L. Surprise Lils Given Out

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